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- š¤¬ It's Not Just Forbes
š¤¬ It's Not Just Forbes
from recipes to Barbie dress-up?
I know that everyone loves to use sites like Forbes as examples of sites that take advantage of their authority and rank for a wide variety of keywords.
The other day, before my Ahrefs drama, I came across a site thatās just as bad, if not worse, than Forbes.
Ranking for all kinds of nonsense.
More on that in a moment.
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It Started As A Cooking Blog
Though itās currently owned by Hearst Media, The Pioneer Woman started as a cooking blog on a slightly different domain. Originally it was on Typepad and then thisā¦

Not sure when Hearst Media bought it, but the site definitely benefits from that Hearst brand authority.
It ranks for all sorts of weird shit likeā¦






Sure, these arenāt high value keywords, but they are the types of keywords that small sites are getting hit for going after.
Just something I noticed recently.
Coming upā¦
Upcoming topics: more tips and ideas on Etsy and KDP, how itās going with my chatGPT fiction ebook and the AI music thingie, and growing an ecomm site.
If you have a topic you want covered just reply and let me know.
Stay awesome,
Shawna
P.S. If youāre looking for high level discussions or tips on things like local SEO and Rank & Rent, I highly recommend Jacky Chouās Advise community. Iāve been in it for several months and thereās tons of value in it, including a SOP for local SEO.
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