🤔 Pinterest Trends vs Pinclicks

which to use?

Shawna Newman
March 25, 2025 • Estimated Reading Time: 3 minutes

I recently got a question that I thought might be relevant to the rest of you.

If you’re already using Pinterest for traffic, or getting ready to, then you might not be sure about going free vs paid for tools.

The paid tool that I was asked about is Pinclicks.

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My Thoughts

I don’t have a subscription to Pinclicks, but I have tested it recently.

And I’ve been using Pinterest Trends for ages.

I do like that you can see search volume and get details about the top ranking pin when you’re using Pinclicks.

But do you need it?

Nah. I think you can get pretty much everything you need from Pinterest Trends.

And I think Pinclicks is ideal for people who’ve been at it a while and feel like they’ve gotten all the juice they can already - and Pinclicks might be able to offer from fresh ideas.

At Growth Cupid, we use both but the majority of our usage relies on Pinterest Trends.

If you’ve used both, what do you think?

Coming up…

More on what I’m working on and how it’s going.

Stay awesome,

Shawna

P.S. If you’re looking for high level discussions or tips on things like local SEO and Rank & Rent, I highly recommend Jacky Chou’s Advise community. I’ve been in it for several months and there’s tons of value in it, including a SOP for local SEO.

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