- Online Income Memo by Skipblast
- Posts
- π΅οΈ Some Three Ships Inside Info
π΅οΈ Some Three Ships Inside Info
interesting tidbits
After yesterdayβs email on Three Ships being everywhere, I discovered that I actually know someone who used to work there.
After leaving, this person was required to sign a NDA, so I canβt share anything that will expose who this is. But I learned some interesting stuff.
More on that in a moment.
But first, Iβve got TWO sponsors today. One here, and one below. So, check βem out!
ππππππππππππππππππππππ
Increase Your Amazon Position Today
What do brands like Magic Spoon, Unilever, and Farmacy all have in common? Theyβre using Stack Influence to get to the #1 page positioning on Amazon and increase their monthly revenue. With Stack Influence, you can improve your Amazon search positioning while also:
Boosting up review rate
Paying influencers with only products (stop negotiating fees)
Generating real UGC (full rights image/video)
Building brand awareness
Completely automating the process
#sponsored
βοΈβοΈβοΈβοΈβοΈβοΈβοΈβοΈβοΈβοΈβοΈβοΈβοΈβοΈβοΈβοΈβοΈβοΈβοΈβοΈβοΈβοΈ
Itβs Not What I Expected
The most surprising thing that I learned from this person is what ACTUALLY brings in most of the revenue from these partnerships/parasite SEO plays.
I also got some crazy deets on monthly revenue.
I think youβll be shocked by bothβ¦
ππππππππππππππππππππππ
Free Daily Trade Alerts: Expert Insights at Your Fingertips
Master the market in 5 minutes per day
Hot stock alerts sent directly to your phone
150,000+ active subscribers and growing fast!
βοΈβοΈβοΈβοΈβοΈβοΈβοΈβοΈβοΈβοΈβοΈβοΈβοΈβοΈβοΈβοΈβοΈβοΈβοΈβοΈβοΈβοΈ
So, like I said yesterday, Iβve been aware of Three Ships for a while cause they used to buy up a lot of niche sites.
With that in mind, I just assumed their primary revenue stream was affiliate monies.
It is not.
Lead gen is where the real money is coming from for them.
They are selling leads for hundreds of dollars because they use Boberdoo, where companies bid on the leads, which drives the price/revenue up.
Some of these leads they sell are going for more than $700β¦.for a single lead π€―
Yβall, I been in the wrong business. clearly
And you wonβt believe how quickly Three Ships scales revenue.
For their USA Today Homefront partnership, they went from launch ($0 revenue) to $400,000 revenue in just three months.
THREE MONTHS! π€―
Insane, right?
Iβm told that they never do a pay-for-play thing where βspotsβ are sold on the pages/articles, but when revenue for a page/article is not inline with expectations, they will shuffle things so the most profitable offers for them are higher up the page.
Donβt blame them for that one bit. Theyβre no different from us small players when it comes to that.
This is also a VERY corporate office though where it takes multiple approvals for their content/SEO teams to get anything approved and pushed to production.
I think if they were as scrappy as us solo site owners/SEOs and didnβt have that corporate bottleneck, then they would see higher revenues than $400,000/month within three months since they clearly have good teams and SOPs to roll things out.
At the end of the day, if solo site owners and SEOs had the kind of capital and teams as Three Ships and the Forbes Advisor people, then I think the scrappy solo people would crush them.
But the reality is that itβs difficult to compete when theyβre partnering with brands that are DR80+ and have backlink profiles that would cost an insane amount to replicate.
And thatβs the Google reality weβve been left with.
Cause even with all the publicity these partnerships are getting right now, I suspect what will happen is a manual penalty just for those sections of the sites and the companies like Three Ships will just move on to the next big authority sites on their list that they can partner with and do it all over again.
Unrelated - quick shout to Nat D. for being the draw from the random number generator for last month!
Coming upβ¦
Upcoming topics: more tips and ideas on Etsy and KDP, how itβs going with my chatGPT fiction ebook and the AI music thingie, and growing an ecomm site.
If you have a topic you want covered just reply and let me know.
Stay awesome,
Shawna
P.S. If youβre looking for high level discussions or tips on things like local SEO and Rank & Rent, I highly recommend Jacky Chouβs Advise community. Iβve been in it for several months and thereβs tons of value in it, including a SOP for local SEO.
How I Can Help You -
π€ Join My Skool Community - Join like-minded people talking about online businesses and making money online.
π₯ My YouTube Course - Everything I know about creating Faceless YouTube channels for your sites (or as standalone channels).
π΅οΈββοΈ Website Teardown/Audit - I analyze your site for issues and opportunities and deliver a 30-minute video. Hundreds of site owners have loved this service.
π€ Growth Cupid - Anything you need to grow a website, my team can do it. (use code SKIPBLAST for 15% off anything)
βοΈ 30-Minute Consulting Session - Need to talk through something with your website or online business? Letβs get something set up!
Some links may be affiliate links. I π you if you use one!